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Wayfinding/ Environmental Graphic Design/ Creative Direction
PARTNERS: Ridad Al-Alem

NAHDI PREMISES BRANDING & WAYFINDING (DRIVE DENTSU)

Three aspect of Environmental Graphic design were implemented to design the Nahdi Pharmacies offices; Giving the space a unique character (placemaking), reflecting its values (Interpretive), and aiding in the navigation of the place catering to its different user groups (Wayfinding).

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