Social Concept/ Creative Direction/ Content Planning/ Content/ Design/ Writing

MISK CONNECTED SOCIAL CAMPAIGN (IMPACT BBDO)

In the year 2020, we all were shocked and many of us got frozen. In this campaign Misk comforts the Saudi youth and encourages them to continue their journeys by assurance and empowerment. As a result of this difficult isolating phase, we became connected like never before. This campaign consisted of three phases of communication with content across Misk Foundation main page and sub-brand platforms.  

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